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Did you know? Our UPF50+ protective swimwear blocks up to 99% of the sun's harmful rays! Many of us are still confused between SPF/UPF, so we’ve decided to break it down for you in simple words to understand the difference between the two before we delve deeper into the advantages of UPF 50+ protective children’s wear. In a nutshell, SPF measures the effectiveness of a sunscreen against the burning from sun’s harmful rays, whereas, UPF is a relatively new term and it measures the ultraviolet rays that the fabric blocks. Simply put, they are both equally important for maximum protection – especially...